Google Adsense: Everything You Need To Know

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Google Adsense: Everything You Need To Know – The Other Perception is a post on The Other Perception which talks about Google Adsense approval and steps involved in it. It is an advertising program initiated by Google in 2003 which allows publishers to put advertises on AdSense approved websites in the form of text, images, GIF or videos. Google AdSense constitutes almost 65 percent of Google’s gross revenue. When Google started in 1996, Sergey Brin and Larry Page, Google founders were completely focused on building a search engine. Once they stabilized in the business with enough command over search engine, they started thinking about how to make money out of the business. So they came up with Google AdSense.

Google Adsense: Everything You Need To Know

What is Google AdSense?

Google AdSense is a platform for publishers to advertise their product or service in the form of text, images, or videos. Publishers pay Google the advertising fees and Google does advertising job on various platforms like websites, blogs, applications and youtube videos. Google AdSense for Android applications is termed as AdMob.

How Google AdSense works?

Let us consider you Bill is the owner of Chocolate Company and he wants to advertise the newly launched chocolate product. So Bill asks Google to advertise the chocolate product. Bill is ready to pay 100 USD per day and he wants to advertise this product to people whose age varies from 18 to 25. Google will make sure Bill’s requirements will get fulfilled. So Google will advertise Bill’s Chocolate on website and youtube videos which have approved AdSense account. Google will also give money to those account holders depending on the number of impressions and number of clicks. So as a publisher, Bill will get successful sells conversion, as an advertising platform Google will earn money and website owner will also get a commission.

How to get Google AdSense approval?

Getting an AdSense approval is not an easy task. Many of the time, people lose motivation when they do not get AdSense approval and they give up. In order to get AdSense approval, you must provide valuable, unique content. No copy-paste is allowed. You must have minimum 15-20 posts on your website. In some countries, your domain name should be 6 months old which also shows that you are a dedicated person.  Your website should provide god navigation and user experience. It should have all important pages like About Us, Contact Us, Copyright Policy, Privacy Policy, and Sitemap. Your site should also have organic traffic. You should avoid getting traffic from paid to click programs.

In order to get Adsense approval on youtube account, you need to have 10,000 views or 1000 subscribers. Once you fulfill these requirements, you are allowed to apply for Google AdSense.

How to apply for Google AdSense?

Once you fulfill all requirements and once your website is ready to apply for Google Adsense, you need to create Google AdSense Account. Sign in with your Google Account and create Google AdSense Account. Enter the URL of your website correctly and other personal details such as address, mobile number etc. Once you create AdSense approval, Google will give you a approval code which is to be copied and pasted in between <head> and </head>. Google usually takes up to 3 days to approve your Google AdSense account. You will be notified via email after 3 days if your Google AdSense is approved or not.   

What to do after AdSense approval?

After your adsense is approved, you will receive an approval email from Google. Log in to your google adsense account which will help you generate ad units. Ad units are html code of ads which will be displayed on your website. Once ad units are generated, they are to be inserted on your website either by various plugins or manually. Ads will be displayed wherever code is inserted. Google Adsense: Everything You Need To Know is a post on The Other Perception which talks about google adsense approval and steps involved in it.

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